Performance Max campaigns serve across all of Google’s ad inventory, unlocking more opportunities for you to connect with customers.
[…]
[Google announced] several new features to help you scale and build high-quality assets — including bringing Gemini models into Performance Max.
[…]
Better Ad Strength and more ways to help you create engaging assets.
[A]dvertisers that use asset generation when creating a Performance Max campaign are 63% more likely to publish a campaign with Good or Excellent Ad Strength.